Kamis, 17 Januari 2019

Published Januari 17, 2019 by with 0 comment

Download Nine Suitcases: A Memoir

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Nine Suitcases: A Memoir

Nine Suitcases: A Memoir


Nine Suitcases: A Memoir


Download Nine Suitcases: A Memoir

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Nine Suitcases: A Memoir

From Publishers Weekly

Hungarian Jewish novelist and journalist Zsolt (who died in 1949) experienced more than his share of suffering, as documented in this Holocaust memoir published in English for the first time (it originally appeared in serial form in 1946 in a magazine Zsolt founded). Born in 1895, Zsolt was well known in intellectual circles during the 1920s and '30s as a liberal political journalist. This book highlights his years in Ukraine as a forced laborer for the Hungarian army, the months he spent in a ghetto in Nagyvárad awaiting deportation to Auschwitz and his escape from the ghetto in the spring of 1944 (he eventually made it to Switzerland with his wife). As one of the first Holocaust memoirs, this piercing account displays a raw freshness that is as vivid as it is horrifying. It lacks the genre's usual displays of hope and strength, focusing instead on humanity's basest instincts, as expressed by the brutal Hungarian gendarmes and by their Jewish victims as well. Noting his inability to write of the horrors he experienced, Szolt reports, "I resisted my own experiences with elementary force, like a man who tries to overcome a malignant tumor that pokes conspicuously through his skin by not looking...." Clearly, Szolt's writing capacity returned with a vengeance after the war; his powerful, poignant honesty shows little mercy to his readers' sensibilities. Copyright © Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.

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From Booklist

*Starred Review* The author, a Jew, was born in northern Hungary in 1895 and moved to Budapest in 1920. During the next two decades, Zsolt became one of Hungary's most prolific writers, producing 10 novels and four plays. A sophisticated bohemian, he spent much of his life in the fashionable coffee houses among writers, artists, and intellectuals, conducting political and cultural campaigns. In 1942 he was sent to the Ukraine, but his influential friends in Budapest succeeded in bringing him home in 1943, where he was thrown into a notorious political prison and detained there for four months. In 1944 Zsolt and his wife escaped from a Hungarian ghetto, went underground, and eventually found a safe haven in Switzerland. They returned to Hungary in 1945. His mother, brothers, and sisters; his wife's parents; and her 13-year-old daughter by her first husband were murdered in Auschwitz. Nine Suitcases was originally published in weekly installments in 1946 and 1947 in a Hungarian journal; in 1980, the compilation was published as a book. Concentrating mainly on his experiences as an inmate of the ghetto of Nagyvarad and as a forced laborer in the Ukraine, the author provides not only a rare and perceptive insight into Hungarian fascism but also a horrifying exposure of the depths of the cruelty, indifference, cowardice, and betrayal of which human beings are capable. These horrors, interspersed with moments of grotesque farce, paint a nightmarish picture of a world without hope during the Holocaust--an important book, to be sure. George CohenCopyright © American Library Association. All rights reserved

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Product details

Hardcover: 336 pages

Publisher: Schocken; 1st American Ed edition (November 9, 2004)

Language: English

ISBN-10: 080524204X

ISBN-13: 978-0805242041

Product Dimensions:

6.3 x 1.2 x 9.5 inches

Shipping Weight: 1.4 pounds (View shipping rates and policies)

Average Customer Review:

3.6 out of 5 stars

7 customer reviews

Amazon Best Sellers Rank:

#1,478,076 in Books (See Top 100 in Books)

Nine Suitcases: A Memoir is by Bela Zsolt. This memoir was suppressed by the Communists for forty years and never before published in English. This is one of the first memoirs written and according to some, the best. He is compared to Elie Wiesel and Primo Levi, although his way of writing is not nearly as reader friendly. This memoir coves Bela’s life during the Holocaust and refers to his life before. It is very detailed and is sometimes pedantic. This makes it hard to read while the content makes it difficult to read.Bela Zsolt was born in Hungary in 1895. He served in the Austro-Hungarian army during World War I where he was gravely wounded. He never really regained his health after that. After the war, he became a writer and a journalist. He was probably the most prolific writer of that time with ten novels, four plays, and numerous literary and journalistic pieces. He spent much of his time in cafes and coffee houses discussing politics with others. He wrote as an aggressive liberal. He had nothing to do with the far Left; but took every opportunity to denounce the conservative side that ruled Hungary. Although he was Jewish, he wrote a lot of anti-Jewish articles. During the first years of World War II and before the persecution of Jews became prevalent, he and his wife, Agnes, moved to Paris. However, she insisted they return to Hungary to be close to her parents and her daughter from a previous marriage who lived with her parents. Back in Hungary, he was called up and sent to Ukraine in 1942. Here he was treated harshly by the Hungarian officers. His friends were able to get him home in late 1943. He then spent time in prison for his writings. When he was released, he and his wife moved to be nearer her parents. He always said if it wasn’t for his wife’s nine suitcases, they would have left Paris for other places not Hungary; but the other trains couldn’t handle their nine suitcases. Agnes needed her “things” with her. Bela keeps remembering those nine suitcases wherever he went. He was given several chances to leave Hungary and other places; but never took his friends up on it because Agnes refused. At times, you get the feeling he didn’t love her; but other times, you know he does.Bela’s descriptions of his time in the Ukraine and in prison and later in the various camps he was in are very detailed. The harsh treatment he receives is horrible. He did find favor with a doctor who kept him in the hospital long after he should have been released. This doctor hid him and his wife in the hospital and later in a typhus ward. Here he was given the typhus virus which gave him the Be symptoms but not the disease. Agnes was hospitalized due to a wound which would not heal.The book is really dry at times and the descriptions get you bogged down. However, he gives a very detailed account of life before and during the Holocaust for a Jew. He and Agnes were lucky they were not sent to Auschwitz with her parents and daughter. Agnes did not always see that she was lucky; but he did. Life for them under the Communists was not easy after the war. He died at the age of 55 in 1949. Agnes committed suicide in 1948 after publishing her daughter’s diary, The Diary of Eva Heyman. Once you get use to his way of writing, the book is easier to read. It is definitely a book worth reading.

Written almost immediately following the end of WWII, there was no distance between M. Zsolt and his experiences.Originally published as articles in a magazine, the force of the writing really slams into the reader from the beginning. M. Zsolt picks up his story in 1944 in the Nagyvarad ghetto. At that time, he had already been a slave ('forced labourer') for the Hugarian forces allied with the Nazis in the Ukraine, survived, freed, and then thrown into prison as a political prisoner. He is already in his late 40s, and a veteran of WWI.What struck me in this memoir is the similarity of M. Zsolt's thinking about the horrors he endures and the writings of M. Wiesel. Both authors come to the conclusion that there are no words to communicate the experience, yet both realize they must attempt to do so.I'm thankful that this memoir is now available in English (and the translator was actually with M. Zsolt in Bergen-Belsen as a boy).

This book can be disturbing to read and is not for everyone as it demonstrates how human beings can be so hateful and cruel to one another. I wanted to read this book because my father was in the Hungarian Forced Labour Battalion and it painted a clear picture of what it must have been like for him during those times. Bela Zsolt was a brilliant man and an amazing writer who talked about how he suffered and struggled through two world wars. I couldn't put the book down. Very well written.

Excellent memoir of Bela Zsolt who was the step father of Eva Heyman, a thirteen year old girl from Hungary, who left behind a diary of her last days before being sent to a concentration camp and her death there shortly after. This book covers that period of WWII and shortly after.

Bela Zsolt produced one of the finest Holocaust memoirs I have ever read. Like Primo Levi, he was a keen observer. He provides the reader with a magnificently detailed account of his thoughts and experiences as he is caught up in the horrors of the Nazi era. Moreover, he presents us with no stereotypes. You won't find unadulterated two-dimensional representations of good or evil in his narrative. These are fully developed human beings, complex, conflicted, and anguished. The result is a breathtaking view of the horrors mankind inflicts on itself in the worst of times.

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Rabu, 02 Januari 2019

Published Januari 02, 2019 by with 0 comment

Ebook Free Predictive Marketing: Easy Ways Every Marketer Can Use Customer Analytics and Big DataBy Omer Artun, Dominique Levin

Ebook Free Predictive Marketing: Easy Ways Every Marketer Can Use Customer Analytics and Big DataBy Omer Artun, Dominique Levin

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Predictive Marketing: Easy Ways Every Marketer Can Use Customer Analytics and Big DataBy Omer Artun, Dominique Levin

Predictive Marketing: Easy Ways Every Marketer Can Use Customer Analytics and Big DataBy Omer Artun, Dominique Levin


Predictive Marketing: Easy Ways Every Marketer Can Use Customer Analytics and Big DataBy Omer Artun, Dominique Levin


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Predictive Marketing: Easy Ways Every Marketer Can Use Customer Analytics and Big DataBy Omer Artun, Dominique Levin

Make personalized marketing a reality with this practical guide to predictive analytics

Predictive Marketing is a predictive analytics primer for organizations large and small, offering practical tips and actionable strategies for implementing more personalized marketing immediately. The marketing paradigm is changing, and this book provides a blueprint for navigating the transition from creative- to data-driven marketing, from one-size-fits-all to one-on-one, and from marketing campaigns to real-time customer experiences. You'll learn how to use machine-learning technologies to improve customer acquisition and customer growth, and how to identify and re-engage at-risk or lapsed customers by implementing an easy, automated approach to predictive analytics. Much more than just theory and testament to the power of personalized marketing, this book focuses on action, helping you understand and actually begin using this revolutionary approach to the customer experience.

Predictive analytics can finally make personalized marketing a reality. For the first time, predictive marketing is accessible to all marketers, not just those at large corporations — in fact, many smaller organizations are leapfrogging their larger counterparts with innovative programs. This book shows you how to bring predictive analytics to your organization, with actionable guidance that get you started today.

  • Implement predictive marketing at any size organization
  • Deliver a more personalized marketing experience
  • Automate predictive analytics with machine learning technology
  • Base marketing decisions on concrete data rather than unproven ideas

Marketers have long been talking about delivering personalized experiences across channels. All marketers want to deliver happiness, but most still employ a one-size-fits-all approach. Predictive Marketing provides the information and insight you need to lift your organization out of the campaign rut and into the rarefied atmosphere of a truly personalized customer experience.

  • Sales Rank: #362775 in Books
  • Published on: 2015-08-24
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.40" h x 1.00" w x 6.30" l, .0 pounds
  • Binding: Hardcover
  • 272 pages

From the Inside Flap

If you want to get up to speed on how to marry creativity and analytics in marketing, Predictive Marketing is the perfect primer. From using customer big data to machine learning, this thoroughly inclusive guide takes you from novice to practitioner quickly and confidently.

Using predictive analytics to drive customer-centric marketing strategies is the biggest game-changer since the Internet went mainstream almost twenty years ago. While some large, pioneering brands have already been wildly successful with predictive marketing, this enlightening guide shows how any-size company can gain tremendous value from data-driven strategies. In a logical, conversational style, coverage takes you step by step from seeing marketing as one-size-fits-all campaigns to individualized, real-time customer journeys. Each standalone chapter brings you closer to gaining customer trust and dominating your industry by showing you how to:

  • Use lifetime value-based marketing to-effectively upsell customers into higher-value segments and reduce costs servicing low-value and unprofitable customers
  • Optimize your marketing spend based on likelihood-to-buy predictions useful for both B2C and B2B marketing
  • Achieve growth more cost-effectively by focusing less on acquiring new customers and more on retaining, and reactivating customers
  • Find the products and channels that bring you the highest-value customers, not just the most customers
  • Let clustering algorithms discover customer personas you didn't know you had, and use these to differentiate and optimize marketing actions
  • Use personas to design better acquisition campaigns and increase conversion using remarketing and lookalike targeting
  • Grow customer value with specific, concrete predictive marketing tactics
  • Measure customer retention and respond with pro-active strategies to keep customers coming back

Your new skill set will enable you to use customer data, predictive intelligence, and campaign automation with confidence and will set you apart in the workplace. After reading this book, you will have a blueprint and building blocks to build the technical capabilities and the mindset to be successful with marketing in the customer era.

Getting to know all your customers is proven to be profitable, and now Predictive Marketing makes it easy.

From the Back Cover

USE PERSONALIZED MARKETING TO BOOST PROFITS WITH THIS PRACTICAL GUIDE TO PREDICTIVE ANALYTICS

Predictive Marketing gives you everything you need to transform your organization from a product or channel focus, into customer centric marketing that maximizes lifetime value of each and every customer by delivering truly personalized experiences.

This nuts-and-bolts guidebook prepares you to leverage cutting edge machine-learning technologies and pragmatic data-driven approaches to improve customer acquisition and especially growth. Knowing customers' behaviors and preferences has always been the bread and butter of local merchants, but now it is possible for any marketer to build personal relationships at scale with an easy, automated program of predictive analytics. All the strategies, advice, and pitfalls to avoid can benefit marketers working for large corporations and small businesses, and you will see real-world examples where smaller organizations are leapfrogging their larger competitors with innovative programs.

This intuitively written book shows you how business understanding trumps math, and backs it up by giving you the tools and know-how to:

  • Introduce predictive marketing to any-size organization
  • Deliver a more-personalized customer experience
  • Use data-driven approaches in the most effective way to transform your business
  • Find products and channels that deliver the highest-value customers

The widespread application of big data and machine learning to marketing is causing a cultural shift in the way companies operate, and by mastering the subtle art of applying hard science as described inside Predictive Marketing, you can start adding value to the company today.

About the Author

ÖMER ARTUN, PHD is the founder and CEO of AgilOne. He aims to help marketers understand and predict customer behavior and make marketing personal again. He previously held executive roles in marketing at Best Buy, CDW and was a consultant with McKinsey & Company. He holds a PhD in Physics and Computational Neuroscience from Brown University.

DOMINIQUE LEVIN is a business and consumer marketing executive and an early adopter of data-driven marketing. Before building the marketing efforts of numerous startups, often from the ground up, she was an executive at Philips Consumer Electronics and Nippon Telegraph and Telephone. She holds an MBA with distinction from Harvard University.

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